Norwich-based band Youth Killed It has recently unveiled their latest single, “Up All Night.” The band has been leaving a lasting impression on the UK music scene with their infectious riffs, sharp wit, and undeniable charisma. Their energetic live performances, characterized by unscripted banter and a vibrant party atmosphere, have earned them coveted spots at prestigious festivals including Isle of Wight, Y Not, and The Great Escape. Additionally, they have shared stages with esteemed acts such as The Kooks, The Snuts, The Sherlocks, DMA’s, and The Pigeon Detectives.
“Up All Night” marks the first of four singles planned for release in 2024, and it delves into the theme of bad habits and anxiety, particularly prevalent in the context of social media. Jack from the band provides insight into the track, describing it as a reflection on how anxiety and bad habits can unexpectedly overwhelm individuals, emphasizing the importance of addressing problems rather than burying them.
The band’s music resonates beyond traditional genres, delving into relatable real-life situations. Their distinctive sound has garnered attention from industry tastemakers, leading to multiple Radio 1 plays and placements on television shows such as BT Sports and The Great British Bake Off. Notably, Youth Killed It has amassed over 3.5 million streams on Spotify alone.
Youth Killed It’s impact extends to their live performances, having sold out headline shows at iconic venues like London’s Camden Assembly and The Waterfront in Norwich. Their fusion of indie rock and rap continues to captivate audiences, setting the stage for a promising future in the music industry.