Visibility is a critical factor in the success of any musician, and UR-PR’s new web app is set to boost the visibility of African artists and labels in the global music industry. The platform offers an all-in-one solution for managing PR campaigns, ensuring that artists get the attention they deserve.
African musicians often struggle with gaining exposure, both locally and internationally. UR-PR’s platform addresses this challenge by connecting artists with top-tier media outlets and providing the tools needed to manage their promotion effectively.
“We wanted to create a solution that would make life easier for publicists and labels while ensuring they can deliver top-tier results for their clients,” explains Godwin Mitchual, Godwin Mitchual, co-founder of UR-PR’s parent company, Unorthodox Media. “Our platform provides everything they need to manage campaigns efficiently, all in one place.”
The platform’s powerful features allow users to track the progress of their campaigns in real-time, making it easier to adjust strategies and maximize impact. For labels, this means greater control over their promotional efforts and better results for their artists.
This platform is a breakthrough for African musicians,” says Philip Edusei, co-founder of UR-PR. “We created it to empower artists with the tools they need to take control of their promotion and connect with new audiences, free from the typical obstacles.
With UR-PR’s web app, African musicians and labels now have a powerful tool to help them stand out in a crowded industry and achieve the visibility they need to succeed.