The Cumberland River Project is back with a new single, “Liquor Store. ” This heartfelt, storytelling-driven track encapsulates the complexities of love and relationships through the lens of classic country and Americana.
The Cumberland River Project, the brainchild of Frank Renfordt, has become synonymous with catchy narratives, soul-stirring melodies, and authentic country craftsmanship. Renfordt, who first picked up a guitar at the age of ten and later played bass in his hometown rock band, RING, in Hagen, Germany, took a long break from music to focus on family and career. However, in his mid-fifties, his passion for songwriting reignited, leading him to forge connections with Nashville musicians and producers, further deepening his love for country and Americana music.

With a growing international fan base and accolades that include finalist placements in the UK Songwriting Contest and an Outstanding Achievement in Songwriting award at the Great American Song Contest, Renfordt’s talent is undeniable. His second album, A Smell of Gravy, even clinched the Best Country Album award at the German Rock & Pop Awards, cementing his status as a formidable songwriter.
“Liquor Store” is yet another example of Renfordt’s knack for weaving vivid, relatable stories into his music. Written, produced, and sung by Renfordt himself, the song paints a portrait of a “complicated” relationship, using the liquor store as a metaphor for the ups and downs of love. Accompanied by Italian session guitarist Alessandro Maffei, the song’s melodic textures and heartfelt lyrics evoke a sense of longing and bittersweet reflection. To round out the experience, Frank’s longtime bandmate and friend Dirk Schmidt captured the essence of the song in a compelling cover photo.
With “Liquor Store,” The Cumberland River Project continues to prove that great storytelling is at the heart of country music. Whether you’re a longtime fan or just discovering his work, this track is a must-listen for lovers of heartfelt, authentic songwriting.